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Double Your Sales-Qualified Leads in 90 Days with Precision Demand Gen

Multichannel AI-powered strategy meets full-funnel execution — built for B2B growth teams.

We cover every stage of the funnel. From paid media to outbound call campaigns, our expert team delivers ready-to-buy leads aligned to your ICP.

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Trusted by Fortune 500 tech leaders

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Here’s What We Can Do For You

Our integrated marketing and sales services are designed to ensure leads translate into sales. You won't need to engage multiple agencies — we handle everything from manpower resources to training and ensure seamless execution at a competitive cost.
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Content adoption and creation

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Social syndication

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Email Marketing

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Paid Ads & retargeting 

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DB enrichment and development

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Demand Generation

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Lead Management

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Inside Sales

 

A Demand Engine Built for B2B Tech Buyers

We deploy a structured, high-performance demand model tailored to complex B2B tech sales cycles: from segmentation to BANT-qualified SQLs. We don’t just click buttons and accept all AI suggestions blindly. We combine the latest technology with decades of experience and common sense. 

1. Market & Audience  Intelligence

  • In-depth market and competitor research by vertical & region
  • Firmographic + technographic filters
  • Buying committee persona mapping
  • Intent signal scoring
  • Vertical-specific messaging templates
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2. Campaign Strategy & Planning

  • Campaign blueprinting with aligned messaging, assets, and targeting
  • Persona-based channel strategy across digital and outbound
  • Budget allocation by market potential and sales priorities
  • Multi-stakeholder briefing alignment to define KPIs, cadence & scope
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3. Conversion & Content Infrastructure

  • High-converting LP templates
  • Dynamic content by source & persona
  • Form + lead routing automation
  • Pixel setup & tagging implementation across LPs, ads, and conversion points
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4. Multichannel Orchestration

  • Integrated activation across Paid (Google, LinkedIn, Meta), Organic, Email & Social
  • Campaign routing by region, persona, and buyer stage
  • Agile budget reallocation based on live CPL and ROI tracking
  • Frequency control + fatigue management per channel
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5. Lead Acceleration & Inside Sales

  • Persona-based call scripts
  • Sequenced follow-up cadences
  • Conversation intelligence tagging
  • BANT-qualified SQL delivery to CRM
  • Weekly alignment meetings for real-time lead quality feedback
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6. Attribution & Feedback Loop

  • Multi-touch attribution (first, last, W-shape)
  • CPL, CVR & SQL velocity tracking
  • Weekly optimization cycles & reporting
  • Strategic growth analysis & recommendations
  • A/B testing cycles for landing pages, ads, and messaging variants
  • Content refresh & channel mix adjustments based on learnings
  • Final campaign debrief and roadmap suggestions for future growth
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“We’ve never had those types of numbers!... It’s way more than we could ever hope for!”

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Morne Greeff,
Marketing Manager
AVEVA Select Benelux & Scandinavia

Proven Results. Real Clients.

 

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Global SaaS firm cut CPL by 34% in 3 months

  • 160% target sales qualified lead achieved
  • 14% from the achieved SQLs were booked for closing
  • 47% webinar attendance boost
 
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Achieving 400% Faster ROI: Powerful EMEA Sales Coverage 

  • 2 weeks ramp up
  • From data profiling to deal closure all in-house on behalf of the client
  • Market entry made easy
  • Local sales teams collaboration on significant accounts and deals
  • Scalable services in all European languages - native speakers only
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Digital marketing delivered 156% of target leads, creating €3.4M in pipeline in one year

  • 203 MQLs generated, exceeding target by 56%
  • €3.4M in projected pipeline value
  • 79 SQLs (Sales Qualified Leads) and 47 open opportunities
  • High Engagement rates: 81% in Benelux, 63.3% in Scandinavia

About Onboard

Onboard is a full-scale business-process outsourcing agency. We provide creative, targeted and integrated marketing & sales services to connect leading technology brands with customers worldwide.

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What If You Could Cut CPL by 30%?

We’ve helped other B2B tech brands do exactly that, with smarter demand gen. Let’s explore how your campaigns could work harder, without more spend.

Book a 15-min strategy call or request a custom campaign plan.

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Frequently Asked Questions

What digital marketing tools do you utilize?

We use various digital marketing tools customized to fit our client's objectives. From widely used platforms such as Google Analytics and HubSpot to social media & email marketing tools, we cover competitive analysis across different channels, ensuring effective results. Additionally, our expertise extends to paid advertising on platforms like Google Ads, LinkedIn Ads, Meta Ads, and X, where we can effectively reach B2B customers. With certifications from these platforms, we ensure our strategies are backed by the latest industry insights and best practices, maximizing the impact of our clients' digital marketing efforts.

How do you use AI in your services?

We see AI as an enhancer—not a replacement—for strategy. Yes, we use AI to predict buyer behavior, optimize campaigns, and increase efficiency, but we don’t just “click buttons.” Our decades of channel sales experience and human creativity ensure AI works in service of closed deals, not hype. We constantly test the latest tools, separating promise from reality, so you get strategies that deliver real market impact—fast.

What lead-generation tools do you utilize?

We leverage a suite of lead-generation tools to empower our clients' growth strategies. From cutting-edge platforms like Cognism for data enrichment and lead generation to LinkedIn Sales Navigator for targeted prospecting and engagement, we utilize a diverse toolkit to identify, qualify, and nurture leads effectively. Additionally, we harness CRM systems like Salesforce and HubSpot to streamline lead management processes and ensure seamless integration with marketing campaigns. By combining advanced technology with strategic expertise, we enable our clients to unlock new opportunities and drive sustainable business growth.

What makes your campaign management unique?

What sets us apart is our decades-long expertise in the technology and software sector, working with major brands. Unlike many agencies, we excel in both lead generation and qualification, streamlining the process for our clients. Plus, being worldwide means we can easily scale campaigns across diverse markets, ensuring maximum impact. With us, you get comprehensive solutions and global reach all in one place.

What kind of training do you provide?

We offer comprehensive training for sales and marketing teams to ensure they can effectively utilize our strategies and tools.

Are your services scalable?

Yes, our services are scalable to fit businesses of all sizes, from startups to large enterprises.

How do you handle data privacy and security?

We are ISO certified and we adhere to strict data privacy and security protocols, ensuring that your information is protected in compliance with relevant regulations.

How do you handle language-specific campaigns?

We have a team of multilingual experts and highly trained salespeople fluent in their local languages. They excel in crafting and executing culturally relevant marketing and telemarketing campaigns to maximize effectiveness.

How do you ensure quality in your telemarketing efforts?

We use trained professionals, customized scripts, and continuous monitoring to ensure high-quality telemarketing efforts that align with your business objectives.

How is your pricing structured?

Our pricing is customized based on the specific needs and scope of each project. Factors include service type, campaign complexity, and duration of engagement. please fill out the contact form above to get in touch with us directly.

Do you offer package deals or bundled services?

Yes, we offer package deals that bundle various services such as lead generation, campaign management, and digital marketing to provide comprehensive solutions at competitive rates. Everything is customized based on your goals and unique needs, ensuring that you get tailored solutions that perfectly fit your requirements.

How can I get a quote for my business?

To receive a quote, please fill out the contact form above to get in touch with us directly. We will assess your needs and provide a tailored pricing proposal.